15 hours ago
VP of Audience Management and Personalization
DigitasLBi is a highly-caffeinated playground where brilliant minds come together to bring bold, award-winning ideas to life.
To help with this, we’re looking for an outstanding VP of Audience Management and Personalization – someone who is intuitive, driven, solution oriented, future-focused talent with the goal of moving our client forward with their broad, enterprise wide shift in approach to reaching targeted audiences with personalized communication at scale. You will be responsible for creating audience development and targeting strategies and help in the execution of these strategies. Sound like you? Read on.
What you’ll do:
✦VP of Audience Management and Personalization, you’ll manage an cross functional team of analysts, technologists as well as vendors to ensure successful execution of personalized experiences while managing clients relationships and expectations.
Day-to-day, your role includes:
We’re looking for strong, impactful work experience, which typically includes:
Got what it takes? We’d love to hear from you.
We have 40 offices in 25 countries, each one helping to upend and redefine the landscape of strategy, creativity, media and technology. We’re pumped about the accolades we’ve earned – cue Titanium Lions, Gold Pencils and making LinkedIn’s Most InDemand Employer List of 2014 – but what energizes us most is the people we work with, the clients we work for and the never-ending challenge that confronts us: Producing amazing creative, day after day. On top of great values, great people and great clients, we’re proud to offer many great perks – things like flex vacation days, tuition reimbursement, gym membership discounts and anniversary gifts for the many people who’ve been with us 5, 10, 20 years and more. And while we celebrate those who’ve stuck by us and shaped us into the creative force that we are today, we’re always looking for great new talent help us grow even stronger. If that’s you, well, come join us.
DigitasLBi is an equal opportunity employer.