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Vice President/Group Director, Data & Analysis

Overview

Vice President/Group Director, Strategy & Analysis

DigitasLBi is a highly-caffeinated playground where brilliant minds come together to make bold, award-winning advertising. We use data-driven insights to guide our work, but we also believe in a healthy dose of spirited storytelling as we strive to transform the marketing landscape. Right now, we’re looking for a whip smart Vice President/Group Director who’ll lead the team in bringing that transformation to life – someone with an entrepreneurial spirit who can engage clients and aligning strategy with their business goals and objectives. Sound like you? Read on.

What you’ll do:

Customer database analytics, marketing consulting services, and digital media analytics: these are just a few of the ways our team assist clients in making smarter decisions and achieving greater results. As a Strategy & Analysis Vice President/Group Director, you’ll engage clients in economic insights and drive strategic thinking into client marketing solutions. Day to day, your responsibilities will include:

  • Aligning strategy with client goals and objectives, coordinating with leadership to allocate and implement innovative direction
  • Defining the scope and approach of strategic client projects and directing ongoing client relationships to exceed expectations and strengthen the relationship
  • Developing the framework for all aspects of digital marketing, incorporating a variety of strategies
  • Expertly managing a strategic resource pool of more than 10 strategists across all levels
  • Overseeing qualitative and quantitative research for clients and customers
  • Leading new business development across the region
  • Coordinating with Creative, User Experience, Technology, Media and Project Management capabilities

We’re looking for a VP/Group Director, S&A with outstanding experience that includes:

  • Four years of college education (mathematics or economics focus preferred)
  • 12–14 years of experience of meaningful experience in marketing consulting, advertising, or interactive
  • Deep familiarity with the digital environment and expertise in aligning marketing strategies with business needs
  • Strong knowledge of integrated marketing and CRM disciplines
  • In-depth knowledge of multiple industries including telecommunications, retail, CPG, financial, and retail
  • Proven leadership ability, including strong interpersonal skills and a team-player attitude with clients
  • An artful ability to translate unstructured business solutions into innovative customer marketing programs
  • Exceptional written, oral communication, and presentation skills – you’re articulate, poised and concise
  • Willingness to travel as needed – you’re open to new places, new faces and new ideas

Got the goods? We’d love to hear from you.

About DigitasLBi

We have 40 offices in 25 countries, each one helping to upend and redefine the landscape of strategy, creativity, media and technology. We’re pumped about the accolades we’ve earned – cue Titanium Lions, Gold Pencils and making LinkedIn’s Most InDemand Employer List of 2014 – but what energizes us most is the people we work with, the clients we work for and the never-ending challenge that confronts us: Producing amazing creative, day after day. On top of great values, great people and great clients, we’re proud to offer many great perks – things like flex vacation days, tuition reimbursement, gym membership discounts and anniversary gifts for the many people who’ve been with us 5, 10, 20 years and more. And while we celebrate those who’ve stuck by us and shaped us into the creative force that we are today, we’re always looking for great new talent help us grow even stronger. If that’s you, well, come join us.

DigitasLBi is an equal opportunity employer.