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Medior Web Analyst

Overview

Medior Web Analyst

General

Any Analyst can write a KPI plan, but you are experienced, engaging and exciting clients with your innovative approaches to their huge amounts of data, guiding them to the core metrics and surprising them with new insights and next steps. You will be able to translate both strategic and operational level business objectives to measurement and performance plan based on actionable KPIs, and implement them yourself. Within our agency business you are in the position to present and align with senior management level at client side.

Your work is constantly marked by conversion improvements and optimizations. You know A / B testing inside out, and approach it from a scientific standpoint. You are responsible for implementing the analytics tool, build technical advanced dashboards and generate insights reports. You will be responsible for making periodic decision-preparing analysis and interpretation of the data along with the performance consultant.

You are part of the Strategy team and will work closely with colleagues from every department, particularly Creatives and Technical. You guide your colleagues with best approaches for specific customer situations, what can be achieved both analytically and technically and deliver optimization insights in a structured and dependable process.

Requirements

  • Bachelor or Master education, from a scientific, business or economic background;
  • At least 2 years prior experience, acting at senior management level.
  • Extensive knowledge and experience with Adobe Analytics and/or with Google Analytics, or similar;
  • Experience with dash-boarding tools like PowerBI, Tableau or similar tooling;
  • Experience with tag management systems like GTM, Relay42, Tealium.

About DigitasLBi

 

We are an equal opportunity employer and value diversity at our company. We prohibit discrimination on the basis of any characteristic protected by applicable law including, but not limited to, race, color, religion, national origin, sex (including pregnancy), age, sexual orientation, gender identity or expression, disability, veteran status, or military status.