We analysed tweets between the period of 21st of June to 27th of June 2016. The tweets featured any of the following hashtags related to the festival – #glastonbury, #glastonbury2016, #glasto2016, #glasto, #glastonburyfestival, #glastofest, mentions of @glasto – and the artists in the analysis. We excluded users who had a following or followed more than 1,000 other users.
In the emotions analysis, we extracted a randomised sample of 5,000 tweets per act/artist during the same period, retweets were excluded. In the emojis analysis, we excluded emojis that were duplicates of each other in the same tweet.