<iframe src="//www.googletagmanager.com/ns.html?id=GTM-KJ4LCR" height="0" width="0" style="display:none;visibility:hidden"></iframe>

Lead Analyst - Media

Overview

Lead Data Analyst – Media

Our Data team is unique, at the core of our business it’s the driving force of what we do. Along with partnerships giving us access to exclusive data, it’s a playground where brilliant minds come together to make bold, award-winning ideas come to life. We use data-driven insights to guide our work, but we also believe in a healthy dose of spirited storytelling as we strive to transform the marketing landscape.

To help with this, we’re looking for an outstanding Senior Data Analyst to drive that transformation in our Media team – someone with a background in both strategy and analytics with an understanding of how the two work together.

Sound like you? Read on…

What You’ll Do

This is a collaborative role working alongside the media strategist and planners while leading a team of junior analysts to deliver data-driven media strategies. Having a strong background and understanding of data-driven marketing, this person will be responsible for driving analytical projects that will influence the media plan and performance. Establishing a relationship with the client, this person will also be tasked with bringing the client on board to new data propositions in the industry and challenge traditional viewpoints where appropriate. 

Key Responsibilities 

  • Accountable for ensuring the usage of data in all aspects of the client’s media business
  • Lead relationship between strategist and media planners to ensure data is used consistently and effectively throughout the team
  • Identify opportunities to use new data offerings and media strategies to enhance media performance
  • Work as a thought leader when it comes to new applications and uses of data for the client
  • Deliver client-facing presentations covering such topics as multi-touch attribution, data modelling and ad tech
  • Build trusting relationship with the client and be able to elaborate on data offerings
  • Oversee senior analyst and analyst team to ensure quality of client deliverables and provide guidance to junior team members

What You’ll Bring

  • Detail oriented and driven to deliver quality work, going above and beyond when needed to meet client deadlines
  • Expertise in online and offline media with experience working directly with clients to deliver marketing transformation fueled by data
  • Background in media performance reporting, optimizations
  • Expertise in data applications, offerings in the industry with the ability to leverage this knowledge to benefit the client
  • Ability to work collaboratively with a team across departments while building a relationship with clients
  • Ability and experience in driving performance, identifying analysis and being strategic
  • Be innovative – looking at different ways of obtaining data sets as well as utilising our exclusive partnerships
  • Consulting or strategy background

What we’ll bring

A unique chance to work with great clients in an award winning digital agency. You’ll have the opportunity to work with creatively minded people who make brands count and continue to produce amazing work for clients.

An excellent opportunity to join a thriving and growing media department working with talented people whilst giving you the tools to develop your career.

We are an equal opportunity employer and value diversity at our company. We do not discriminate on the basis of race, religion, nationality, gender, sexual orientation, age, marital or disability status.

If you’re keen on applying hit the ‘apply now’ link or reach out to me at chris.woolfenden@digitaslbi.com and connect with me on LinkedIn here http://bit.ly/2lDHLQJ

About DigitasLBi

 

We have 40 offices in 25 countries, each one helping to upend and redefine the landscape of strategy, creativity, media and technology. We’re pumped about the accolades we’ve earned – cue Titanium Lions, Gold Pencils and making LinkedIn’s Most InDemand Employer List of 2014 – but what energizes us most is the people we work with, the clients we work for and the never-ending challenge that confronts us: Producing amazing creative, day after day. On top of great values, great people and great clients, we’re proud to offer many great perks – things like flex vacation days, tuition reimbursement, gym membership discounts and anniversary gifts for the many people who’ve been with us 5, 10, 20 years and more. And while we celebrate those who’ve stuck by us and shaped us into the creative force that we are today, we’re always looking for great new talent help us grow even stronger. If that’s you, well, come join us.

DigitasLBi is an equal opportunity employer.