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VP/Group Dir, New Business


Vice President/Group Director – New Business

We’re searching for a Vice President/Director of New Business who will work with the leadership team to network, position and market Digitas to targeted agency prospects.

Tasks and responsibilities include:

Program Development and Execution:

  • Leads and manage multiple client prospect relationships, serving as the primary contact to articulate the Digitas view on the marketplace and brand position
  • Develop ideas for target prospects that aligns with their business, customer and brand goals
  • Manages expectations, pushing back when necessary
  • Part of core team that owns and communicates to the extended internal team, the pitch opportunity
  • Key owner and driver of RFI/RFP responses, and In-person presentations for the agency.
  • Oversees all deliverables from the extended internal team to ensure prospective clients' expectations are being met – highlight issues when necessary
  • Keeps EVP apprised of any issues with prospective client i.e. missed deadlines, strategy issues, etc.
  • Aligns pitches appropriately with the right staff – ensure the capability mix is correct and that the marketing team is leveled appropriately to deliver
  • Run the pitch from start to finish and manage the process through transition  
  • Ensures team delivers high quality work on strategy, and on time


  • Understands fully the prospective client’s business including: Economic levers, Industry, Organization and Customer needs
  • Can effectively and professionally articulate core Digitas value proposition, capabilities and offerings with prospective clients to help vet and identify potential opportunities

People Management:

  • Develops people within the team and across capabilities by coaching, identifying areas for growth, celebrating successes, managing promotion process, keeping an open dialogue with the team, identifying training opportunities
  • Is very comfortable working with Senior Leaders around the agency including Managing Director, President, and CEO
  • Leads Managers or ADs on the team by providing guidance, establishing goals and providing an appropriate level of feedback on a regular basis
  • Establishes and grows relationships across capabilities
  • Is a mature, calm leader of the internal cross-functional team – inspires team to strive for superior client work and results
  • Actively pursues opportunities to share intellectual capital across the organization
  • Demonstrates mature leadership and empathy in difficult team situations – leads by example

To qualify, you’ll need:

  • Four year degree
  • 12-14 years experience of selling within/into the advertising industry at an executive level
  • A track record of documented sales success
  • Understanding of large agency environments strongly preferred
  • Understanding of the advertising, marketing and digital agency landscape
  • Strong communication skills
  • Strong leadership skills
  • Strong people management skills
  • Strong client management skills
  • Strong analytic and strategic abilities
  • Candidate must be open to travel as needed

Got what it takes?

About DigitasLBi

We have 40 offices in 25 countries, each one helping to upend and redefine the landscape of strategy, creativity, media and technology. We’re pumped about the accolades we’ve earned – cue Titanium Lions, Gold Pencils and making LinkedIn’s Most InDemand Employer List of 2014 – but what energizes us most is the people we work with, the clients we work for and the never-ending challenge that confronts us: Producing amazing creative, day after day. On top of great values, great people and great clients, we’re proud to offer many great perks – things like flex vacation days, tuition reimbursement, gym membership discounts and anniversary gifts for the many people who’ve been with us 5, 10, 20 years and more. And while we celebrate those who’ve stuck by us and shaped us into the creative force that we are today, we’re always looking for great new talent help us grow even stronger. If that’s you, well, come join us.

DigitasLBi is an equal opportunity employer.