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Vice President/Group Director, Data & Analysis

ÜBerblick

Vice President/Group Director, Data & Analysis (DNA)

 

About DigitasLBiDigitasLBi is a global marketing and technology agency that transforms businesses for the digital age. We help companies of all shapes and sizes decide What’s Next … and then we take them there. Across 40 offices in 25 countries around the world we have more than 6,000 digital experts working to enrich people’s lives via our unique blend of strategy, creativity, media and technology.

 

 

Our skills and passions span insight, brand building, content creation and distribution, as well as the ability to help brands embrace the creative and technological change that is revolutionizing their businesses. We act as strategic partner to some of the world’s most exciting companies across a wide range of industries including FMCG, financial services, publishing, retail, telecoms and travel. There are many things that make DigitasLBi unique but if we had to choose one it would be our ability to connect data with storytelling to help make brands special, shareable & more ultimately valuable wherever, whenever & however people choose to engage with them.

 

who has an entrepreneurial spirit, can engage clients in economic insights, and can drive strategic thinking into client marketing solutions. You’ll coordinate with leadership to allocate and implement innovative direction.

 

Tasks and responsibilities include: 

 

Customer database analytics, marketing consulting services, and digital media analytics: these are just a few of the ways our team assist clients in making smarter decisions and achieving greater results. As a Vice President/Group Director within our DNA capability, you’ll engage clients in economic insights and drive strategic thinking into client marketing solutions. Day to day responsibilities will include:

 

  • Define the scope and approach of strategic projects for clients
  • Serve as key DigitasLBi thought leader in aligning digital strategy and eBusiness transformation with a client’s broader business goals and objectives
  • Direct ongoing client relationships to exceed expectations and strengthen relationship
  • Lead thorough responses to client strategic issues. Topics may include enterprise-wide interactive strategy, strategic budgeting decisions, competitive assessments, technology points of view, and business case analyses
  • Develop framework for all aspects of digital Marketing, including variety of strategies
  • Prospect, qualify and close major DNA new business opportunities. Make significant contributions to and establish relationships with prospective clients, increasing DigitasLBi’s potential for business.
  • Establish and maintain substantial and influential relationships with client senior management
  • Interact with general managers to coordinate resources across offices and projects
  • Coordinate with Creative, User Experience, Technology, Media Planning and Project Management
  • Provide methodological support, coaching, training and advice to S&A staff on multiple client and internal assignments
  • Codify and publish formal frameworks and methodologies for approaching major strategic issues, both leveraging existing DigitasLBi intellectual capital and developing innovative concepts

 

To qualify, you’ll need:

  • Four years of college education (mathematics or economics focus preferred)
  • 12–14 years of experience of meaningful experience in marketing consulting, advertising, or interactive
  • Deep familiarity with the digital environment and expertise in aligning marketing strategies with business needs
  • Strong knowledge of integrated marketing and CRM disciplines
  • In-depth knowledge of multiple industries including telecommunications, retail, CPG, financial, and retail
  • Proven leadership ability, including strong interpersonal skills and a team-player attitude with clients
  • An artful ability to translate unstructured business solutions into innovative customer marketing programs
  • Exceptional written, oral communication, and presentation skills – you’re articulate, poised and concise
  • Willingness to travel as needed – you’re open to new places, new faces and new ideas

Got the goods? We’d love to hear from you.

 

DigitasLBi is an equal opportunity employer. 

Über DigitasLBi

Wir haben 40 Niederlassungen in 25 Ländern, jeder ein Beitrag zur umzustülpen und definieren die Landschaft von Strategie, Kreativität, Medien und Technologie. Wir sind gepumpt über die Auszeichnungen, die wir verdient haben – cue Titanium Löwen, Gold Bleistifte und macht LinkedIn Most InDemand Arbeitgeber-Liste von 2014 – doch was uns am meisten beflügelt die Menschen wir mit den wir arbeiten arbeiten für Kunden und die ständige Herausforderung, die uns konfrontiert: Herstellung von erstaunlich kreativ, Tag für Tag. Auf große Werte, tolle Leute und tolle Kunden, wir sind stolz darauf, viele tolle Vergünstigungen – Dinge wie flex Urlaubstage, Unterrichtvergütung, Fitness-Studio-Mitgliedschaft Rabatte und Geschenke für die vielen Menschen, die bei uns, 5, 10, 20 gewesen sind Jahre und mehr. Und während feiern wir diejenigen, die von uns stecken haben und uns in die kreative Kraft, die wir heute sind geformt, wir sind immer auf der Suche nach tolle neue Talente helfen uns noch stärker wachsen. Wenn Sie gut ist, komm zu uns.

DigitasLBi ist ein Equal Opportunity Employer.