DigitasLBi launches biggest ever UK NewFront initiative

Collaborative thought-leadership programme enters second year. - Speakers will include Professor Hugh Herr PhD, head of the biomechatronics research group at MIT Media Lab; and actor, writer, TV presenter and director Richard Ayoade. http://www.iabuk.net/digital-upfronts/2015 London, UK – 21 st August 2015: DigitasLBi is launching its biggest ever UK NewFront , the collaborative thought-leadership programme aimed at stimulating creativity within the branded content marketplace. Now in its second year..

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