WorldPay appoints DigitasLBi as lead global digital agency
- DigitasLBi will partner with WorldPay to develop a digital strategy across bought, earned and owned channels
London : WorldPay, the established global leader in payment processing, has appointed global marketing and technology agency DigitasLBi as its lead global strategic digital agency.
The appointment follows a five-way competitive pitch.
DigitasLBi will now work in partnership with WorldPay to develop and execute a global digital strategy across bought, owned and earned digital channels.