New Management for DigitasLBi Brussels

New Management for DigitasLBi Brussels

Jean-Philippe Desager takes over from José Fernandez

DigitasLBi Belgium announces that Jean-Philippe Desager is named as new Managing Director as from 1st of February 2017, replacing José Fernandez who has decided to leave the agency.

He will report to Karel Vinck, Chief Digital Brands & Integration within the newly created Publicis.One Benelux structure.

The partly renewed management team will  integrate Pierre Guillaume Sluys, Operations Director, Renaud de Lombaert, Strategy Director, Brieuc Barthelemy, IT & Innovation Director, Jeroen Van Laethem et Naïm Baddich (Creative Directors).

Under José Fernandez leadership, the Brussels based agency has been reshaped in a major way, with the development of the content and social media expertise poles, campaigning and CRM services, while redefining its historical technology expertise service offering (platforming and app development).

This translated a.o. by the wins of international clients like Nissan Benelux, Thalys or Ingenico and the strenghtening of existing clients Proximus, SNCB or National Lottery.

Jean-Philippe Desager was till now the Account Director on Thalys and Ingenico and joined agency in 2014.

José Fernandez : "I am totally confident in the new management set up and I am particulary happy to see Jean-Philippe taking over the agency leadership under this new exciting era of Publicis.One. I am particulary proud of the great work achieved over the last 4 years by our teams, who have led the agency transformation. This transformation will be now put a step forward under Jean-Philippe's leadership."

Jean-Philippe Desager : "José and I have been  preparing this transition in close collaboration. I want to thank him for the 3 inspiring years I had the chance to be at his side. The ambition of the team is to further develop our agency as a multi-expertise platform to deliver added value to our clients, with a focus on innovation and creation services.